Some of the latest significant acquisitions in terms of both price tag and potential future growth are mobile apps, services, and games - and the companies that create them.
Archive by category Economics
Articles and editorials to help explain app monetization and financing issues for your mobile app startup.
According to Swrve, less than one percent of mobile buyers account for half of monthly in-app purchases. This data is primarily focused on the gaming market, but it gives businesses, small and large, a look into the importance of targeting those people who contribute most.
Here's an infographic to illustrate the evolution of a real app from MVP to "final" product and how much money it cost to do it.
Apps aren't cheap. A great way to cut costs and save time is by taking the startup approach of creating a "minimal viable product," or MVP of your app.
Given the saturation of apps in the iTunes and Google Play marketplaces, success today means finding a niche to build for your app.